Instant:
Clinically proven to remove up to 100% extrinsic stains*. With its optic brighteners it provides an instant whitening effect and is enamel safe for daily use.
* after 2 weeks twice daily use
Sparkling White:
Get a sparkling white smile with Colgate Optic White. It contains highly effective polishing micro-particles to help give you whiter teeth in one week* and is enamel safe for daily use.
*Brush teeth for 2 minutes, 3 times daily
Charcoal:
Clinically proven to remove up to 100% extrinsic stains*. With activated charcoal and gentle mineral micro-particles to help scrub extrinsic stain away. Enamel safe for daily use.
* after 2 weeks twice daily use
Extra Power:
Clincally proven to remove up to 100% extrinsic stain* and enamel safe for daily use.
* after 2 weeks of twice daily use